Dec 25/Jan26 Aspire Magazine FULL Issue | Page 95

Thought leaders don’ t tell and sell their clients, they lead the way and change the conversation.
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influence. Thought leadership is a unique type of leadership. You don’ t need a title. You don’ t need a certification or a degree. You don’ t need a team. It’ s not reserved for corporate settings. Thought leadership is about being unique, authentic, having a values and belief-based point of view, and a clear, honest, bold message that creates followers.
Sometimes, thought leadership strikes fear in entrepreneurs.“ I don’ t have anything important to say”, they tell me or“ I don’ t want to speak on stages.”
Thought leadership isn’ t about speaking on stages, although many do. It is about having original thoughts, ideas, and opinions around your industry or niche that offer unique insights, wisdom, and can help your clients get the results you help them achieve.
Thought leaders don’ t tell and sell their clients, they lead the way and change the conversation. They show their clients the path and they are a beacon on that path. They help clients see their most pressing problems and work with them and support them as problem solvers.

HERE ARE THE 5 STEPS ON THE PATH TO THOUGHT LEADERSHIP.

1. Be authentic 2. Understand your values
3. Get clear about your beliefs in your niche to create a unique point of view.
4. Add your original and unique insights and possibility thinking.
5. Be resilient and stand firmly in what you believe.
BUSINESS, SUCCESS & MINDSET
Thought leaders don’ t tell and sell their clients, they lead the way and change the conversation.

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