Aspire Magazine: Inspiration for a Woman's Soul.(TM) April/May 2017 Aspire Mag Full Issue | Page 89
THE CREATIVE CONNECTION:
How Creative Play
Can Impact Your
Business Success
BY MINETTE RIORDAN
“There is a vitality, a life force, an energy that is
translated through you; and because there is only one of
you in all of time, this expression is unique.”
– MARTHA GRAHAM
I
love this quote from Martha Graham. I think sometimes we forget that we are
unique; that there is only one of us in all the universe. Our unique gifts and talents are
often creatively channeled through our work in the world. Yet we struggle to remember
this divine truth: each of us is magical and miraculous!
I want to share how connecting to your innate creativity can not only remind you of
what makes you unique but can powerfully impact your business success. According
to an IBM survey of more than 1,500 CEOs from 60 countries and 33 industries
worldwide, more than rigor, discipline, integrity or even vision, successfully navigating
an increasingly complex world will require creativity.
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